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Oral Care - Non-bleach Whiteners for Teeth

Breakthrough whitening benefits with daily use safety profile.

Description of the need:

Breakthrough whitening benefits with daily use safety profile

What we are looking for:

Compounds or devices that:
  • Are non-peroxide technologies with the ability to formulate into conventional oral care products

  • Whitens teeth (-Db*> 2 in 3 to 7 days or -Db* >1 in 1 day)

  • Removes or renders colorless all surface stain fairly rapidly (in < 1 week)

  • Must result in homogeneous tooth color

  • Are able to provide long lasting and noticeable whitening benefits over an extended period

Product form could include:

  • Paste

  • Rinse

  • Tooth strip

Preference is for technologies where:

  • Relevant technical data exists

  • Consumer acceptance has been demonstrated

  • Stability and compatibility data has been shown with common oral care ingredients

  • Human safety has been confirmed or material is GRAS (Generally Recognized As Safe)

  • Patent protection is in place

  • Granted or filed patent applications are preferred

We are not interested in:

  • Efficacy data without positive controls

  • Delivery of actives that would require an extensive safety and regulatory approval process



Submissions need to have IP or other protection such as Trademark, Copyright or In-market to be considered.

Only non-confidential information can be reviewed.

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