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P&G's Needs

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Open Innovation in action

Could your innovation be a fit for one of P&G's innovation or partnership needs?

We are actively innovation and partnership solutions in the business areas described below. We invite you to explore these areas and browse the related needs, or use the Search box below to look across all our current needs. If a posted need looks like a match for your innovation, you can click on that need to go to our Innovation Portal and submit your solution for consideration by P&G.

Personal and Family Care InnovationsPersonal and Family Care Innovations

With trusted brands from Pampers to Pepto-Bismol, from Iams to Oral B, and from Vicks to Tampax, P&G helps consumers around the world care for their families and their pets. Perhaps you have a proven solution for one of our needs?


Beauty and Grooming Innovations

Inspired by a deep understanding of the needs of men and women, P&G delivers products with noticeable beauty, grooming and health benefits - from hair and skin to cosmetics, fragrances and colorants - to consumers around the globe. Do you have a patented new technology or other solution that could help?

Household Care InnovationsHousehold Care Innovations

P&G brands like Swiffer, Febreze, Dawn, Tide and Duracell delight our consumers by helping them clean, freshen and accomplish other tasks throughout the home and beyond. Perhaps you have a new ready to go product or other opportunity that will help us solve an unmet need?

Packaging InnovationsPackaging Innovations

P&G is known for innovative packaging and devices that help deliver benefits that improve the lives of our consumers. Please let us know if you have a solution for one of our packaging needs featured here.


Industrial and Manufacturing Innovations

P&G would like to hear from companies who have developed innovations that can solve our needs in manufacturing, engineering and related areas. Note, if you are a supplier of goods, materials, or services who wishes to be considered as a P&G supplier, pgsupplier.com is the right place for you to register and tell our Purchasing organization about your company’s offerings.


Digital, Business and Retail InnovationsDigital, Business and Retail Innovations

At P&G, we work hard to understand and stay in touch with the people who use our products and with the external partners who help us fulfill P&G’s purpose. If you think you may have an innovative opportunity that can help us, please review our needs in this area.

Other Innovations

When we have a need that doesn’t fit neatly into one of the business categories on this site, we post it here. And sometimes, innovators bring us breakthrough solutions we didn’t know we needed.

Featured Need
Enhanced delivery of oral care actives and flavors

Category: Oral Care

To improve the performance and consumer experience of oral care products using formulation excipients to improve deposition, retention and protection of actives, flavors and sensates over 30 minutes to 8 hours. See attached for additional description.

Read More and
Submit Your Innovation

Who will review my submission, and how long will it take?

Each innovation is reviewed by a Connect + Develop team member who determines how to route it to ensure it reaches the relevant business and/or techni…

read more »

Become a Supplier 
Are you a supplier of materials or services? Our Supplier Portal is the right place to register your company and describe your offerings to P&G's Purchases Team.
Share Product Ideas 
Is there a new product you'd like to see, or a change to an existing one? Our Consumer Relations Team welcomes your input and is happy to answer product questions.
Learn More about P&G 
Looking for information about Procter & Gamble or our brands? The P&G corporate website describes our businesses and programs around the world.
Browse P&G's Directory
Not sure where to go or who to contact? Our Directory puts websites, email addresses, and telephone numbers at your fingertips!

Open Innovation through connect + develop: © 2016 Procter & Gamble.
All claims valid only in the U.S.